Every year an exciting moment for Altitude Dream altitude training. The new cycling season is about to begin and many of our customers are still preparing for a successful new cycling year. Tom Boonen is only too happy to put the crown on his career in his final year as a rider, Greg Van Avermaet has the shape of his life and a new generation of ambitious riders is ready to stand up.
The new campaign from The newspapaer highlights the upcoming talent that our country has. You experience cycling history when it is written. Three major talents participated in the new course campaign. Tiesj Benoot, Laurens De Plus and Edward Theuns show what the new generation is doing and allow it to complete. They go full of glory. Their way. A generation formed by our glorious cycling history, but also by the technology of the present. That is why this campaign was made in cooperation with Altitude Dream. An Altitude Dream high altitude tent was used for the TV commercial.
View the commercial:
Credits:
Client: Het Nieuwsblad
Contacts: Julie Bruggeman, Dries Vereecke, Sarah Meert
Agency: LDV United
Account Team: Dimitri Mundorff, Julie Oostvogels, Jilze Gerritsen
CD: Kristof Snels
Creation: Dries De bruyn
Creation: Dennis Vandewalle
Design: Jeffrey Uten
Film Production Company: Czar
Director: Kenneth Mercken
Photographer: Toon Aerts
Sound production: Roundhouse
Radio production: Cobra
